The Positioning Playbook Series

The Positioning Playbook Series

free downloadable pDFs to support you in branding or rebranding your business

The Brand Strategy Workbook

The Brand Strategy Workbook

The All-In-One Guide To Help Reshape Your Business


  • Get clear on who you’re actually building for.
    Stop marketing to “everyone” and define the specific audience that will care, convert, and stick around.


  • Identify the gap your competitors are leaving open.
    Understand the landscape so you can stop blending in and start owning a position that makes sense.


  • Lock in your positioning before you invest more money.
    Tighten your message now so you don’t waste time redesigning, rewriting, and relaunching six months from now.


  • Turn scattered ideas into a focused brand direction.
    Bring your purpose, personality, and messaging into alignment so your brand feels intentional instead of reactive.


  • Build a foundation that supports real growth.
    When strategy is clear, marketing gets easier, decisions get faster, and your brand stops feeling like a moving target.


  • Get clear on who you’re actually building for.
    Stop marketing to “everyone” and define the specific audience that will care, convert, and stick around.


  • Identify the gap your competitors are leaving open.
    Understand the landscape so you can stop blending in and start owning a position that makes sense.


  • Lock in your positioning before you invest more money.
    Tighten your message now so you don’t waste time redesigning, rewriting, and relaunching six months from now.


  • Turn scattered ideas into a focused brand direction.
    Bring your purpose, personality, and messaging into alignment so your brand feels intentional instead of reactive.


  • Build a foundation that supports real growth.
    When strategy is clear, marketing gets easier, decisions get faster, and your brand stops feeling like a moving target.

The Customer Cookbook

The All-In-One Guide To Help Reshape Your Business

• Stop guessing who your customer is — and start attracting the right ones on purpose.


• Make your offer so clear people don’t have to think twice.


• Turn psychology into strategy you can actually use.


• Position your customers for success so their wins fuel your growth.


• Build a brand that people recognize themselves in — and stick with.

• Stop guessing who your customer is — and start attracting the right ones on purpose.


• Make your offer so clear people don’t have to think twice.


• Turn psychology into strategy you can actually use.


• Position your customers for success so their wins fuel your growth.


• Build a brand that people recognize themselves in — and stick with.

Tired of guessing, wondering why growth isn’t adding up?

Download My Positioning Playbook

• Stop wasting time & effort on the wrong things

• Figure out why your traffic isn't converting

• Stop burning money on marketing

• Find the path to consistent growth

100% Privacy. Spam free.

judeworksco brand strategy workbook

Tired of guessing, wondering why growth isn’t adding up?

Download My Positioning Playbook

• Stop wasting time & effort on the wrong things

• Figure out why your traffic isn't converting

• Stop burning money on marketing

• Find the path to consistent growth

100% Privacy. Spam free.

judeworksco brand strategy workbook

Tired of guessing, wondering why growth isn’t adding up?

Download My Positioning Playbook

• Stop wasting time & effort on the wrong things

• Figure out why your traffic isn't converting

• Stop burning money on marketing

• Find the path to consistent growth

100% Privacy. Spam free.

judeworksco brand strategy workbook